ROI-focused contractor marketing
Leads over vanity metrics
Full transparency, no contracts
Stop competing with big box stores on price and start attracting homeowners who value professional installation and quality materials.
We help flooring contractors build a pipeline of clients who understand the difference between a DIY disaster and expert craftsmanship.
Let’s be honest about what’s killing your flooring business right now.
You’re losing jobs to Home Depot and Lowe’s because homeowners think flooring is just about the cheapest square foot price. They don’t understand why professional installation costs more than the kid they found on Facebook Marketplace.
Homeowners walk into Home Depot, see “$2.99/sq ft luxury vinyl,” and think that’s all flooring should cost. They don’t factor in subfloor prep, transitions, or what happens when their DIY install goes wrong.
You’re stuck explaining why quality installation matters while they’re already mentally committed to saving money with big box stores.
Half your leads think flooring installation is easy because they watched a YouTube video. They want to buy materials themselves and just hire you for labor at handyman rates.
These jobs are headaches that don’t showcase your expertise. Plus, when their cheap materials fail, guess who gets blamed for the poor results?
When every lead is shopping for the lowest bid, you’re forced to cut margins just to stay busy. You end up doing more work for less money while contractors who charge properly stay booked.
Your expertise in subfloor preparation, moisture barriers, and proper transitions gets ignored because all homeowners see is the final price.
Monthly Retainer
We’ll build and manage your marketing machine from A to Z. Paid ads, SEO, Google Business Profile – everything you need to stay booked solid month after month.
SOPs and Checklists
Learn our exact methods and do it yourself. Complete marketing playbooks, optimization checklists, and video tutorials that turn you into your own marketing expert.
Here’s how we help flooring contractors attract quality clients and escape the price competition trap.
We create content that shows homeowners what professional installation actually involves. Subfloor prep, moisture testing, proper acclimation, seamless transitions.
By the time they contact you, they understand why quality installation costs more and why it’s worth every penny.
We showcase your knowledge of different flooring types, subfloor requirements, and installation techniques. Homeowners see you as the professional who prevents costly mistakes.
When they understand your expertise, they stop comparing you to handymen and start valuing your professional services.
We don’t waste your time with homeowners looking for the cheapest vinyl plank. Our campaigns target people planning whole-house flooring, high-end hardwood, or complex commercial projects.
These are clients who understand that quality flooring is an investment, not just a way to cover concrete.
We highlight your ability to handle challenging installs: uneven subfloors, moisture issues, intricate patterns, and custom transitions. This sets you apart from installers who only handle basic jobs.
When homeowners see your problem-solving abilities, they choose expertise over the lowest bid.
We show potential clients your systematic approach: moisture testing, subfloor preparation, proper acclimation, and quality control. This builds confidence in your professionalism.
Homeowners choose contractors they trust, especially for flooring that needs to last decades without problems.
We’re not another marketing agency that treats flooring like every other trade. Here’s what makes us different.
If we can’t deliver a return for your investment with us, we’ll refund your money immediately.
Most agencies promise more website traffic while you’re stuck competing with big box stores on price. We guarantee qualified leads who value professional installation.
We’ve worked with numerous flooring contractors. We know the difference between a simple vinyl install and a complex hardwood refinishing project. We understand material costs, subfloor challenges, and seasonal demand patterns.
When we create your campaigns, we’re targeting homeowners who need professional flooring solutions, not DIY enthusiasts shopping for cheap materials.
Other agencies get excited about increasing your website traffic. So what? Website visitors don’t pay for quality installation or premium materials.
We track what matters: qualified leads for professional installations, signed contracts for complete flooring projects, and revenue from clients who value expertise.
You’ll never wonder how your marketing investment is performing. No confusing reports about keyword rankings while your phone stays quiet.
You get straightforward updates on lead quality, project inquiries, and exactly what each qualified flooring lead costs you.
Your flooring expertise deserves clients who understand the value of professional installation. It’s time to stop competing with big box stores and start attracting homeowners who invest in quality flooring that lasts.
If you’re tired of inconsistent leads and want a predictable pipeline of qualified customers, let’s talk. Schedule a free assessment call to see if we can build a marketing system that keeps your calendar full with quality jobs.
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